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Everything a new practice needs to market itself

Andrew Rastall, Connected Vet

Learning Outcomes:

The digital marketing environment for new practices. Understanding who you’re up against and how to beat them online.
The importance of having a plan and how to make one.  The secrets of an affordable, practical and effective plan.
How to buy the right website for a new practice.  Getting the foundation of all your digital marketing right 101.
The importance of content. Why you need it and how to get it.
Your digital marketing to-do list for the first year.  A straightforward core plan explained (Handout)
How to organise your team to generate a return on investment. Getting the right people in the right place doing the right things.

Session run time: 1hour 30minutes

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